Projects
Four pieces of work, with the numbers and the parts that went wrong.
2024
Fieldnote
Dispatchers juggled 40 crews on a board built for 10. We rebuilt it around the questions they ask every morning.
92%
on-time arrivals, up from 81%
2023
Fieldnote
New customers spent a week typing in crews and clients before they saw any value. A guided import fixed most of it.
+18%
trial-to-paid
2022
Parcelwise
A third of all support tickets were about returns. We let merchants handle them without writing to us.
−34%
support tickets
2021
Parcelwise
Flat seats punished small stores and undercharged big ones. We moved to usage-based pricing without losing customers.
+22%
expansion revenue



